Our brand ‘GUTS’ is all about following your instinct and taking a plunge. We all must make tough choices at some point in life. But it’s our ability to go against the tide by making audacious choices that define our path. This brand is a reminder that you are bold, and you’ve got guts to be where you are and handle anything life throws at you like a boss!

Bearing this in mind, two finicky women thought to themselves “it’s time to bring some boldness in life and go independent”. For two people who are so picky, finding a good t-shirt that fits well and looks great was a task. So, they thought of creating their own t-shirts. That is how this business idea was born. These t-shirts and each design hold a piece of our heart not only because we ensured they’re of the best quality, but also because these are made in India with love. Our vision is to spread the idea that comfort & style can blend beautifully.

Our USP? Gender fluidity! We have started with unisex t-shirts. After all, who are we to tell anyone what to wear. If it makes you feel good, that’s all that matters! We hope our designs inspire you as much as they inspired us. And we hope you can express your creativity a little better through these T-shirts.